60
black toilet seat
Worth a lookShows a sweet-spot price point ($37.31 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$37.31avg listing price — sweet spot $15–$100
Price range
Incredible$17.96–$70.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great54%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Market size
Good$399K$399K/yr · 189K searches
Returns
Okay4.4%return rate — above 5% kills the launch gate
Growth
Okay+0.8%90-day search growth — must beat 0% to launch
Review moat
Bad4,048.46avg incumbent reviews — the moat a new listing must climb
Signals No Dominant Brand