51
black peel and stick backsplash
Worth a lookShows a sweet-spot price point ($32.92 avg), but soft demand (-22.1% this quarter) keeps it on the watch list.
Avg price
Incredible$32.92avg listing price — sweet spot $15–$100
Brand share
Great50%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$5.78–$78.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great35%top-5 click share — an open shelf
Review moat
Okay1,745.72avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.7%return rate — above 5% kills the launch gate
Market size
Okay$109K$109K/yr · 264K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-22.1%90-day search growth — must beat 0% to launch
Signals No Dominant Brand