44
bin shelving
Skip itPrices mostly outside the sweet spot ($33.24–$2651.62) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Market size
Good$404K$404K/yr · 246K searches
Avg price
Okay$273.54avg listing price — sweet spot $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Growth
Okay+5.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad25,098.66avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Price range
Bad$33.24–$2651.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price