55
backlapping compound
Worth a lookShows low returns (0.7%), but a small market ($27K/yr) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Growth
Great+80.8%90-day search growth — must beat 0% to launch
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$16.01avg listing price — sweet spot $15–$100
Review moat
Good577.5avg incumbent reviews — the moat a new listing must climb
Price range
Okay$7.88–$20.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad72%top-5 click share — a locked-up shelf
Brand share
Bad94%top-5 brand share — brand-locked demand
Market size
Bad$27K$27K/yr · 17K searches
Signals Low Review Barrier