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53

automotive wiring

Worth a look

Shows a sweet-spot price point ($29.81 avg), but a small market ($66K/yr) keeps it on the watch list.

Market size 16Growth 22Conversion 49Competition 78Returns 92Price range 87Avg price 95Brand share 69Review moat 56Quality gap 23

Avg price

Incredible$29.81

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Price range

Great$8.33–$74.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great37%

top-5 click share — an open shelf

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Review moat

Good1,263.4

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-5.9%

90-day search growth — must beat 0% to launch

Market size

Bad$66K

$66K/yr · 56K searches

Reviews