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appliance extension cord
Skip itStrong incumbent ratings (4.8★) — this niche doesn't clear our bar today.
Growth
Incredible+121.2%90-day search growth — must beat 0% to launch
Returns
Great1.9%return rate — above 5% kills the launch gate
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Avg price
Okay$10.62avg listing price — sweet spot $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Price range
Okay$6.23–$19.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad5,147.11avg incumbent reviews — the moat a new listing must climb
Market size
Bad$90K$90K/yr · 160K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Signals Trending