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anchor glasses grip
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible13.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.6%return rate — above 5% kills the launch gate
Growth
Okay+5.5%90-day search growth — must beat 0% to launch
Review moat
Bad11,427.75avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.28avg listing price — sweet spot $15–$100
Market size
Bad$73K$73K/yr · 72K searches
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$5.07–$9.51cheapest to priciest tracked listing — scored on the share inside $15–$100