40
abrasive cleaning stick
Skip itSoft demand (-26.3% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible17.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Good1,310.67avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.83–$24.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.51avg listing price — sweet spot $15–$100
Market size
Bad$95K$95K/yr · 46K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad74%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
Growth
Bad-26.3%90-day search growth — must beat 0% to launch