65
8x12 tarp
Worth a lookShows no brand lock-in (top 5 brands take 46% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great46%top-5 brand share — no brand owns this niche
Avg price
Great$20.68avg listing price — sweet spot $15–$100
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Price range
Great$10.18–$46.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Growth
Good+56.2%90-day search growth — must beat 0% to launch
Returns
Good2.2%return rate — above 5% kills the launch gate
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,241.03avg incumbent reviews — the moat a new listing must climb
Market size
Bad$79K$79K/yr · 39K searches