40
7mm wrench
Skip itA small market ($69K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible16.2%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Good1,240.33avg incumbent reviews — the moat a new listing must climb
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay$3.83–$21.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-1.4%90-day search growth — must beat 0% to launch
Avg price
Bad$8.61avg listing price — sweet spot $15–$100
Competition
Bad77%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$69K$69K/yr · 50K searches