45
7/64 drill bits
Skip itPrices mostly outside the sweet spot ($4.38–$15.78) — this niche doesn't clear our bar today.
Conversion
Incredible18.9%search→purchase rate — share of searches ending in a sale
Returns
Great1.6%return rate — above 5% kills the launch gate
Review moat
Good619.67avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Growth
Okay+10.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$8.70avg listing price — sweet spot $15–$100
Market size
Bad$47K$47K/yr · 29K searches
Price range
Bad$4.38–$15.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand