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60 watt candelabra base bulbs
Skip itA small market ($45K/yr) — this niche doesn't clear our bar today.
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.9%return rate — above 5% kills the launch gate
Review moat
Good797.24avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Good$7.92–$21.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.44avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Growth
Bad-22.7%90-day search growth — must beat 0% to launch
Market size
Bad$45K$45K/yr · 45K searches