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60/40 solder

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A small market ($81K/yr) — this niche doesn't clear our bar today.

Market size 20Growth 24Conversion 83Competition 24Returns 97Price range 86Avg price 90Brand share 56Review moat 33Quality gap 23

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Great$21.06

avg listing price — sweet spot $15–$100

Price range

Great$4.40–$95.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great9.0%

search→purchase rate — share of searches ending in a sale

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,213.57

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-2.0%

90-day search growth — must beat 0% to launch

Competition

Bad71%

top-5 click share — a locked-up shelf

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$81K

$81K/yr · 43K searches

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