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6.5 hole saw

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A small market ($44K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 38Conversion 96Competition 14Returns 46Price range 70Avg price 78Brand share 26Review moat 46Quality gap 42

Conversion

Incredible13.9%

search→purchase rate — share of searches ending in a sale

Avg price

Great$16.27

avg listing price — sweet spot $15–$100

Price range

Good$12.65–$20.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,934

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.4%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+10.2%

90-day search growth — must beat 0% to launch

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Competition

Bad83%

top-5 click share — a locked-up shelf

Market size

Bad$44K

$44K/yr · 19K searches

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