44
6 1/4 hole saw
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible14.9%search→purchase rate — share of searches ending in a sale
Avg price
Great$20.84avg listing price — sweet spot $15–$100
Price range
Great$12.65–$43.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,262.91avg incumbent reviews — the moat a new listing must climb
Market size
Good$320K$320K/yr · 103K searches
Returns
Okay3.2%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-22.2%90-day search growth — must beat 0% to launch
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand