43
5000 grit sandpaper
Skip itA small market ($55K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible15.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Good1,101.19avg incumbent reviews — the moat a new listing must climb
Brand share
Good75%top-5 brand share — brands hold most of the demand
Avg price
Okay$10.77avg listing price — sweet spot $15–$100
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Growth
Bad-0.7%90-day search growth — must beat 0% to launch
Price range
Okay$6.00–$17.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$55K$55K/yr · 33K searches
Signals Low Review Barrier