53
5 hole saw
Worth a lookShows searches that convert (15.0% search→purchase), but a concentrated shelf (top 5 take 71% of clicks) keeps it on the watch list.
Conversion
Incredible15.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$20.70avg listing price — sweet spot $15–$100
Price range
Great$9.42–$47.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,207avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Returns
Good3.0%return rate — above 5% kills the launch gate
Growth
Good+20.5%90-day search growth — must beat 0% to launch
Market size
Okay$148K$148K/yr · 48K searches
Competition
Bad71%top-5 click share — a locked-up shelf