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60

5/8 concrete drill bit

Worth a look

Shows searches that convert (16.7% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 20Growth 45Conversion 98Competition 70Returns 81Price range 76Avg price 78Brand share 55Review moat 62Quality gap 52

Conversion

Incredible16.7%

search→purchase rate — share of searches ending in a sale

Returns

Great1.7%

return rate — above 5% kills the launch gate

Avg price

Great$16.06

avg listing price — sweet spot $15–$100

Price range

Great$7.81–$38.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,006.42

avg incumbent reviews — the moat a new listing must climb

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+15.9%

90-day search growth — must beat 0% to launch

Market size

Bad$82K

$82K/yr · 30K searches

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