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52

4x6 post base

Worth a look

Shows a thin review moat (214 avg reviews), but a small market ($72K/yr) keeps it on the watch list.

Market size 18Growth 60Conversion 36Competition 83Returns 41Price range 23Avg price 89Brand share 69Review moat 89Quality gap 37

Review moat

Great213.59

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$60.52

avg listing price — sweet spot $15–$100

Competition

Great32%

top-5 click share — an open shelf

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Growth

Good+36.8%

90-day search growth — must beat 0% to launch

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Price range

Bad$15.26–$381.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$72K

$72K/yr · 41K searches

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