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40x40 tarp

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A small market ($67K/yr) — this niche doesn't clear our bar today.

Market size 17Growth 66Conversion 37Competition 41Returns 33Price range 17Avg price 59Brand share 43Review moat 34Quality gap 47

Growth

Good+45.1%

90-day search growth — must beat 0% to launch

Avg price

Good$147.94

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,147.41

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Market size

Bad$67K

$67K/yr · 15K searches

Price range

Bad$54.95–$319.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

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