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48

40 watt candelabra bulbs

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Soft demand (-12.3% this quarter) — this niche doesn't clear our bar today.

Market size 33Growth 19Conversion 93Competition 62Returns 55Price range 38Avg price 49Brand share 74Review moat 47Quality gap 25

Conversion

Great11.5%

search→purchase rate — share of searches ending in a sale

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.8%

return rate — above 5% kills the launch gate

Avg price

Okay$11.91

avg listing price — sweet spot $15–$100

Review moat

Okay1,754.55

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$6.54–$20.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$157K

$157K/yr · 114K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-12.3%

90-day search growth — must beat 0% to launch

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