46
4 prong to 3 prong adapter
Skip itA small market ($42K/yr) — this niche doesn't clear our bar today.
Brand share
Great43%top-5 brand share — no brand owns this niche
Avg price
Great$19.26avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Review moat
Good660.2avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.79–$26.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Returns
Okay4.7%return rate — above 5% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-18.1%90-day search growth — must beat 0% to launch
Market size
Bad$42K$42K/yr · 46K searches
Signals No Dominant Brand