38
4 gang switch plate
Skip itPrices mostly outside the sweet spot ($3.68–$15.84) — this niche doesn't clear our bar today.
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Returns
Okay3.0%return rate — above 5% kills the launch gate
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,784.13avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Okay$142K$142K/yr · 165K searches
Avg price
Okay$9.59avg listing price — sweet spot $15–$100
Growth
Bad-7.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$3.68–$15.84cheapest to priciest tracked listing — scored on the share inside $15–$100