Skip to content
59

4 foot level

Worth a look

Shows a sweet-spot price point ($44.50 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 59Growth 40Conversion 51Competition 77Returns 60Price range 57Avg price 95Brand share 81Review moat 59Quality gap 28

Avg price

Incredible$44.50

avg listing price — sweet spot $15–$100

Brand share

Great54%

top-5 brand share — no brand owns this niche

Competition

Great38%

top-5 click share — an open shelf

Returns

Good2.6%

return rate — above 5% kills the launch gate

Market size

Good$479K

$479K/yr · 264K searches

Review moat

Good1,145.02

avg incumbent reviews — the moat a new listing must climb

Price range

Good$9.91–$160.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Growth

Okay+12.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Reviews