63
35 ft tape measure
Worth a lookShows a sweet-spot price point ($35.92 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$35.92avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Great$8.28–$80.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Competition
Great40%top-5 click share — an open shelf
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$411K$411K/yr · 162K searches
Review moat
Good1,493.14avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.9%90-day search growth — must beat 0% to launch