53
3 foot level
Worth a lookShows a sweet-spot price point ($31.18 avg), but a small market ($68K/yr) keeps it on the watch list.
Avg price
Incredible$31.18avg listing price — sweet spot $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Good$9.91–$129.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Review moat
Good1,244.37avg incumbent reviews — the moat a new listing must climb
Growth
Okay+7.4%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$68K$68K/yr · 40K searches