61
3/8 ratchet
Worth a lookShows a sweet-spot price point ($20.50 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$20.50avg listing price — sweet spot $15–$100
Price range
Great$7.52–$86.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Market size
Good$849K$849K/yr · 615K searches
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Review moat
Good713.66avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Growth
Bad-1.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality