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47

3 3/4 hole saw

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A small market ($82K/yr) — this niche doesn't clear our bar today.

Market size 21Growth 29Conversion 100Competition 30Returns 63Price range 64Avg price 62Brand share 55Review moat 52Quality gap 47

Conversion

Incredible24.4%

search→purchase rate — share of searches ending in a sale

Price range

Good$7.29–$28.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.5%

return rate — above 5% kills the launch gate

Avg price

Good$13.48

avg listing price — sweet spot $15–$100

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Review moat

Good1,427.33

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+3.3%

90-day search growth — must beat 0% to launch

Market size

Bad$82K

$82K/yr · 25K searches

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