52
25 watt candelabra bulbs
Worth a lookShows searches that convert (10.0% search→purchase), but soft demand (-8.7% this quarter) keeps it on the watch list.
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Returns
Good2.5%return rate — above 5% kills the launch gate
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.69avg listing price — sweet spot $15–$100
Review moat
Good1,286.37avg incumbent reviews — the moat a new listing must climb
Price range
Good$4.45–$28.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$265K$265K/yr · 209K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-8.7%90-day search growth — must beat 0% to launch