36
20 mil vapor barrier for crawl space
Skip itPrices mostly outside the sweet spot ($13.68–$919.17) — this niche doesn't clear our bar today.
Review moat
Great204.71avg incumbent reviews — the moat a new listing must climb
Market size
Good$287K$287K/yr · 45K searches
Returns
Okay3.1%return rate — above 5% kills the launch gate
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$307.91avg listing price — sweet spot $15–$100
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+0.3%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$13.68–$919.17cheapest to priciest tracked listing — scored on the share inside $15–$100