39
13mm socket
Skip itPrices mostly outside the sweet spot ($3.99–$15.28) — this niche doesn't clear our bar today.
Conversion
Incredible12.0%search→purchase rate — share of searches ending in a sale
Returns
Good2.5%return rate — above 5% kills the launch gate
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Review moat
Okay2,550.65avg incumbent reviews — the moat a new listing must climb
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Avg price
Bad$7.52avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$42K$42K/yr · 46K searches
Price range
Bad$3.99–$15.28cheapest to priciest tracked listing — scored on the share inside $15–$100