65
12 inch miter saw blades
Launch itA $853K/yr market growing +4.1% this quarter with returns at 1.2% — clears our launch bar.
Avg price
Incredible$44.91avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Great$18.33–$105.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Competition
Great39%top-5 click share — an open shelf
Market size
Great$853K$853K/yr · 212K searches
Review moat
Good764.63avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Growth
Okay+4.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality