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10 gallon shop vac
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Avg price
Good$102.44avg listing price — sweet spot $15–$100
Returns
Good2.4%return rate — above 5% kills the launch gate
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Price range
Good$61.87–$136.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,608.86avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+8.1%90-day search growth — must beat 0% to launch
Competition
Bad71%top-5 click share — a locked-up shelf
Market size
Bad$87K$87K/yr · 18K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Signals High Price