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10/2 low voltage landscape wire
Skip itPrices mostly outside the sweet spot ($44.71–$438.65) — this niche doesn't clear our bar today.
Review moat
Great131.29avg incumbent reviews — the moat a new listing must climb
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Growth
Good+32.2%90-day search growth — must beat 0% to launch
Returns
Good2.8%return rate — above 5% kills the launch gate
Avg price
Good$164.03avg listing price — sweet spot $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay$110K$110K/yr · 7K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$44.71–$438.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price