42
1/2 quick connect
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Avg price
Great$22.40avg listing price — sweet spot $15–$100
Review moat
Great295.38avg incumbent reviews — the moat a new listing must climb
Price range
Great$7.60–$55.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-12.4%90-day search growth — must beat 0% to launch
Market size
Bad$50K$50K/yr · 44K searches