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55

zoom bait

Worth a look

Shows low returns (0.2%), but a small market ($37K/yr) keeps it on the watch list.

Market size 9Growth 87Conversion 26Competition 82Returns 99Price range 64Avg price 37Brand share 47Review moat 66Quality gap 30

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Growth

Great+89.3%

90-day search growth — must beat 0% to launch

Competition

Great33%

top-5 click share — an open shelf

Review moat

Good856.65

avg incumbent reviews — the moat a new listing must climb

Price range

Good$3.88–$34.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Avg price

Okay$10.45

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$37K

$37K/yr · 166K searches

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