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53

wooden oar

Worth a look

Shows a sweet-spot price point ($45.29 avg), but a small market ($56K/yr) keeps it on the watch list.

Market size 14Growth 78Conversion 26Competition 61Returns 81Price range 55Avg price 95Brand share 42Review moat 68Quality gap 40

Avg price

Incredible$45.29

avg listing price — sweet spot $15–$100

Returns

Great1.7%

return rate — above 5% kills the launch gate

Growth

Great+66.7%

90-day search growth — must beat 0% to launch

Review moat

Good776.19

avg incumbent reviews — the moat a new listing must climb

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Price range

Good$10.42–$165.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$56K

$56K/yr · 59K searches

Search terms