Skip to content
43

volleyball flags

Skip it

Soft demand (-39.7% this quarter) — this niche doesn't clear our bar today.

Market size 10Growth 5Conversion 83Competition 26Returns 95Price range 82Avg price 95Brand share 25Review moat 96Quality gap 27

Review moat

Incredible81.4

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$24.23

avg listing price — sweet spot $15–$100

Conversion

Great9.1%

search→purchase rate — share of searches ending in a sale

Price range

Great$8.41–$48.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Market size

Bad$40K

$40K/yr · 18K searches

Growth

Bad-39.7%

90-day search growth — must beat 0% to launch

Search terms