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69

used golf balls

Launch it

A $2.2M/yr market growing +91.8% this quarter with returns at 0.4% — clears our launch bar.

Market size 95Growth 88Conversion 63Competition 31Returns 98Price range 89Avg price 95Brand share 35Review moat 41Quality gap 60

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Market size

Incredible$2.2M

$2.2M/yr · 1.3M searches

Avg price

Incredible$30.90

avg listing price — sweet spot $15–$100

Price range

Great$10.84–$62.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+91.8%

90-day search growth — must beat 0% to launch

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,376.37

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Search terms