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37

university of washington sweatshirt

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A small market ($11K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 34Conversion 13Competition 84Returns 12Price range 95Avg price 95Brand share 6Review moat 40Quality gap 42

Avg price

Incredible$31.84

avg listing price — sweet spot $15–$100

Price range

Incredible$17.43–$52.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great31%

top-5 click share — an open shelf

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,452.82

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+7.1%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Returns

Bad8.7%

return rate — above 5% kills the launch gate

Brand share

Bad98%

top-5 brand share — brand-locked demand

Market size

Bad$11K

$11K/yr · 34K searches

Search terms