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54

university of tampa

Worth a look

Shows a thin review moat (88 avg reviews), but a small market ($30K/yr) keeps it on the watch list.

Market size 8Growth 55Conversion 30Competition 87Returns 40Price range 84Avg price 95Brand share 45Review moat 96Quality gap 67

Review moat

Incredible87.68

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$26.48

avg listing price — sweet spot $15–$100

Competition

Great28%

top-5 click share — an open shelf

Price range

Great$8.74–$53.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+28.8%

90-day search growth — must beat 0% to launch

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$30K

$30K/yr · 48K searches

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