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university of cincinnati
Worth a lookShows a sweet-spot price point ($24.39 avg), but a small market ($84K/yr) keeps it on the watch list.
Avg price
Incredible$24.39avg listing price — sweet spot $15–$100
Competition
Great30%top-5 click share — an open shelf
Price range
Great$7.85–$59.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+53.3%90-day search growth — must beat 0% to launch
Review moat
Good1,264.48avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.1%return rate — above 5% kills the launch gate
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$84K$84K/yr · 153K searches