48
university of arizona
Skip itSoft demand (-58.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$26.18avg listing price — sweet spot $15–$100
Competition
Great28%top-5 click share — an open shelf
Brand share
Great60%top-5 brand share — no brand owns this niche
Price range
Good$7.06–$130.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good870.28avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.3%return rate — above 5% kills the launch gate
Market size
Okay$169K$169K/yr · 307K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-58.5%90-day search growth — must beat 0% to launch
Signals No Dominant Brand