35
treadmill desk attachment
Skip itSoft demand (-27.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$71.75avg listing price — sweet spot $15–$100
Review moat
Good759.12avg incumbent reviews — the moat a new listing must climb
Market size
Good$332K$332K/yr · 219K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Returns
Okay5.3%return rate — above 6% kills the launch gate
Price range
Okay$28.74–$285.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Brand share
Bad94%top-5 brand share — brand-locked demand
Growth
Bad-27.4%90-day search growth — must beat 0% to launch