38
trampoline with slide
Skip itWeak search conversion (0.2%) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Review moat
Good604.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Avg price
Okay$243.61avg listing price — sweet spot $15–$100
Growth
Bad-3.7%90-day search growth — must beat 0% to launch
Price range
Bad$34.38–$521.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$45K$45K/yr · 88K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Signals High Price