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theraband loop
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$23.24avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 6% kills the launch gate
Price range
Great$8.35–$105.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+24.6%90-day search growth — must beat 0% to launch
Competition
Bad70%top-5 click share — a locked-up shelf
Review moat
Bad12,023.71avg incumbent reviews — the moat a new listing must climb
Market size
Bad$81K$81K/yr · 41K searches
Brand share
Bad100%top-5 brand share — brand-locked demand