50
tent cot
Worth a lookShows beatable incumbent ratings (4.2★), but weak search conversion (0.5%) keeps it on the watch list.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Great+64.7%90-day search growth — must beat 0% to launch
Market size
Good$484K$484K/yr · 612K searches
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,218.1avg incumbent reviews — the moat a new listing must climb
Avg price
Good$161.29avg listing price — sweet spot $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Returns
Okay4.9%return rate — above 5% kills the launch gate
Price range
Bad$40.54–$416.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Signals High Price