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tennis wrist sweatbands
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.7%return rate — above 6% kills the launch gate
Price range
Great$5.68–$50.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.53avg listing price — sweet spot $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Growth
Okay+5.3%90-day search growth — must beat 0% to launch
Market size
Okay$118K$118K/yr · 226K searches
Review moat
Bad4,810.27avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad99%top-5 brand share — brand-locked demand