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tennessee garden flag

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A small market ($27K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 54Conversion 86Competition 30Returns 95Price range 65Avg price 67Brand share 20Review moat 50Quality gap 20

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Conversion

Great9.8%

search→purchase rate — share of searches ending in a sale

Avg price

Good$14.00

avg listing price — sweet spot $15–$100

Price range

Good$6.79–$30.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+26.2%

90-day search growth — must beat 0% to launch

Review moat

Okay1,536.42

avg incumbent reviews — the moat a new listing must climb

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad92%

top-5 brand share — brand-locked demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$27K

$27K/yr · 20K searches

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