59
tenkara rod
Worth a lookShows a thin review moat (91 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Incredible91.25avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$41.60avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Great38%top-5 click share — an open shelf
Growth
Great+60.8%90-day search growth — must beat 0% to launch
Price range
Good$10.81–$126.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Market size
Okay$110K$110K/yr · 288K searches
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale